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This Ones For The Curls

Hello sweet summer, hello CURLS! If you haven’t heard, (which, how have you not?) we recently launched our Curl Line. We worked long and hard to give our curly girls what they deserve, and the positive reviews just keep on coming! All 4 of our new curl products contain Prickly Pear Extract that has so many benefits for your luscious strands! If you’ve gotten a chance to get your hands on these, we don’t need to win you over, but we’re here to break down the curl quad for those that haven’t yet tried!




Curl Shampoo & Conditioner

Our Curl Shampoo and Conditioner are both silicone-free and wash away impurities while leaving healthier looking curls! They work best on medium to coarse hair types. Both of these are enriched in our new Prickly Pear Extract! Prickly Pear brings ultimate shine and elasticity, leaving you with bouncy curls that have more definition and less frizz. That’s right, less frizz- what we all need over these summer months! Shine and moisture are enhanced due to the Coconut Oil and will also leave your hair looking and feeling like butter. The worst thing is getting out of the shower and having to work through rough snarls, this Conditioner will be a game changer and the scent is delicious! Aluram Curl Shampoo and Conditioner are both light-weight products that soften and detangle without weighing your curls down. Try these once, and we promise you will never go back!


Curl Cream

We went through so many rounds of testing for our new Curl Cream! We needed it to be not too heavy, yet not too light that it doesn’t give definition. Basically we had our standards set like Goldilocks. We nailed it and the final product is juuuuuust right for those with medium to coarse hair! This is a gentle silicone-free cream that nourishes curls, enhances shine, and fights frizz without leaving that sticky residue we all despise. This formula contains our new Prickly Pear Extract and is non-greasy and non-hardening leaving your curls tame and touchable! Encouraging curl separation, this also defines and enhances natural curl texture with a medium hold. And while this works great on its own, it’s even better when it’s used with our…


Curl Foam

Unlike the other products in our curl quad, our curl foam is recommended for all hair types! Prickly Pear Extract and Jojoba Oil add shine while sealing in moisture to fight frizz in humid conditions! This works perfect for controlling curly, coily, or wavy hair types without the crunch. Remaining silicone-free, this foam shapes and defines curls with a soft, light-weight hold. This foam works great to scrunch in for a quick wash or soft diffused vibe! We 10/10 recommend this for summer, because a tousled beachy look is in and this will help you achieve it!


To say we are proud of this curl quad is an understatement! These will give you bouncy, shiny, but controlled curls in the upcoming summer heat! Staying silicone-free for this line was extra important as silicones can weigh down curls and leave them looking dry, frizzy, and create buildup on each strand. That’s a no from us! So what are you waiting for curly girls? Go get yourself our curl quad and keep those locks bouncy and frizz free all summer long! Had a chance to use our curl line already? We want to hear how much you love it! Tag us in your pics on the ‘gram and tag @alurambeauty with the products you used for a chance to be featured on our feed!


Clean Beauty, Clear Conscience

Aluram